Comments on: What Google Can Teach Us About Printed Marketing Materials

By: How Google Inspired Me to Create Printed Marketing Collateral | ZachBrowne.com

Sun, 29 Mar 2009 02:31:26 +0000

[...] What Google Can Teach Us About Printed Marketing Materials [...]

By: Anita Campbell

Anita Campbell — Thu, 26 Mar 2009 14:39:34 +0000

Hi Martin, the URL for the Google microsite is: http://google.com/8tips

Hi Amanda, who knows, I may be the only one that saved this piece. But it certainly resonated with me.

Hi Debra, I like to read about others’ personal experiences, and I am glad you do too. And I especially look for inspiration in what larger companies (with dedicated marketing staffs) come up with.

Anita

By: Corrie Wilder

Corrie Wilder — Wed, 25 Mar 2009 23:10:58 +0000

I love this article, it really illustrates what designers [should] try to help their clients achieve with their marketing materials! Inspired as I was by your experience, I posted this article to my new website. The section it is in, My Two Cents, will evolve into a blog over time. Your article is sourced at http://www.designsolutionsli.com/twocents.html.

Thanks for sharing your experience. Many people will benefit!

By: Debra Stamp

Debra Stamp — Wed, 25 Mar 2009 15:05:11 +0000

This is a great example of the power of ‘personal experiences.’ Your descriptions of your reaction to the booklet are so genuine and set me up to take a closer look. I agree whole heartedly… great piece and one worth emmulating. And the microsite sucks you in even further. Good stuff! thanks.

By: Amanda

Amanda — Wed, 25 Mar 2009 14:18:44 +0000

That’s interesting. The fact that you are still talking about this piece after 4 years shows you what a draw something like this can be for your business. With a little effort, you can gain years of loyal followers and traffic.

By: Martin Lindeskog

Martin Lindeskog — Wed, 25 Mar 2009 03:08:34 +0000

Nice handy dandy booklet! What’s the URL for the microsite?

By: How Google Inspired Me to Create Printed Marketing Collateral | Small Business Trends

Wed, 25 Mar 2009 02:01:43 +0000

[...] What Google Can Teach Us About Printed Marketing Materials [...]

By: Lessons From Home Grown Marketing Collateral | Small Business Marketing Guide - Brought to you by HP

Tue, 24 Mar 2009 17:40:24 +0000

[...] Yes, Google inspired me to create a marketing collateral piece for my business, from its little AdSense booklet that I received in the mail several years back. (See the booklet and read more about it here.) [...]

By: Emma

Emma — Mon, 23 Mar 2009 17:33:28 +0000

Thanks for this great overview. I have heard some rumblings about Google sending this piece but I didn’t really understand its intent etc. b/c I hadn’t received it myself. This answers a lot of questions.