Comments on: Branding: An Effective Strategy http://www.smbmarketingguide.com/brand-strategy/branding-an-effective-strategy/?nucrss=1 DIY Brand Strategies to Help Grow Your Business Wed, 22 Jul 2009 23:03:26 -0400 http://wordpress.org/?v=2.8.4 hourly 1 By: Direct Marketing Strategies Inspire Your Recipients http://www.smbmarketingguide.com/brand-strategy/branding-an-effective-strategy/comment-page-1/#comment-541 Direct Marketing Strategies Inspire Your Recipients Thu, 21 May 2009 16:46:07 +0000 http://www.smbmarketingguide.com/?p=845#comment-541 [...] your brand, which will tell the customer what to think, your marketing strategy must tell them what to do. [...] [...] your brand, which will tell the customer what to think, your marketing strategy must tell them what to do. [...]

]]> By: Inspire Your Recipients | Small Business Marketing Guide - Brought to you by HP http://www.smbmarketingguide.com/brand-strategy/branding-an-effective-strategy/comment-page-1/#comment-536 Inspire Your Recipients | Small Business Marketing Guide - Brought to you by HP Tue, 19 May 2009 17:03:07 +0000 http://www.smbmarketingguide.com/?p=845#comment-536 [...] your brand, which will tell the customer what to think, your marketing strategy must tell them what to do. [...] [...] your brand, which will tell the customer what to think, your marketing strategy must tell them what to do. [...]

]]> By: Social Internet Marketing Wrap Up with Maria Reyes-McDavis : Social Marketing Impact http://www.smbmarketingguide.com/brand-strategy/branding-an-effective-strategy/comment-page-1/#comment-532 Social Internet Marketing Wrap Up with Maria Reyes-McDavis : Social Marketing Impact Fri, 15 May 2009 16:01:52 +0000 http://www.smbmarketingguide.com/?p=845#comment-532 [...] Simple, Effective Branding Strategies for Small Buziness from HP’s Small Biz Marketing Guide:  Simple, yet oh so important tips for all small business owners for effective branding. [...] [...] Simple, Effective Branding Strategies for Small Buziness from HP’s Small Biz Marketing Guide:  Simple, yet oh so important tips for all small business owners for effective branding. [...]

]]> By: Neil Moodley http://www.smbmarketingguide.com/brand-strategy/branding-an-effective-strategy/comment-page-1/#comment-527 Neil Moodley Tue, 12 May 2009 20:27:41 +0000 http://www.smbmarketingguide.com/?p=845#comment-527 Great article, Dane - thank you for posting it. I honestly believe branding to be one of the top two or three issues small and micro businesses face. The whole concept is perfectly articulated in Ries & Trout's seminal book, Positioning. Every business absolutely must find a corner of the marketplace for themselves that they can defend against competition, deliver outstanding results and own that association in the mind of the marketplace. I guess the trick is to try to find ways of branding that remain sincere and authentic. I talk about small and micro-business issues over at my blog: http://www.fourthirds.com. Feel free to check it out and comment on anything you find interesting! Looking forward to reading more of your work! Neil Great article, Dane – thank you for posting it.

I honestly believe branding to be one of the top two or three issues small and micro businesses face. The whole concept is perfectly articulated in Ries & Trout’s seminal book, Positioning. Every business absolutely must find a corner of the marketplace for themselves that they can defend against competition, deliver outstanding results and own that association in the mind of the marketplace.

I guess the trick is to try to find ways of branding that remain sincere and authentic.

I talk about small and micro-business issues over at my blog: http://www.fourthirds.com. Feel free to check it out and comment on anything you find interesting!

Looking forward to reading more of your work!

Neil

]]> By: - Business Opportunities Weblog http://www.smbmarketingguide.com/brand-strategy/branding-an-effective-strategy/comment-page-1/#comment-525 - Business Opportunities Weblog Tue, 12 May 2009 18:31:12 +0000 http://www.smbmarketingguide.com/?p=845#comment-525 [...] newest post is up on the Small Business Marketing Guide. It’s entitled Branding: An Effective Strategy and was written by Angela Shupe. Here’s a preview: What does every business have in common? A [...] [...] newest post is up on the Small Business Marketing Guide. It’s entitled Branding: An Effective Strategy and was written by Angela Shupe. Here’s a preview: What does every business have in common? A [...]

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